Skip to main content

Getting Over Your Fear of Creating an Online Marketing Video


You hear others talk about inbound marketing but at this point, you aren’t quite sure where you stand on it. Most will agree that video seems to be an excellent tool to help get new leads and then to connect with those new leads, eventually transforming them into happy customers. But most marketers would also agree that doing marketing video is completely different than any other marketing technique.



If you are afraid to explore marketing videos, you aren’t alone. Most of us find ourselves so scared to death after hearing others describe it as ‘tough’ or ‘too hard for beginners.’ We’re here to tell you and convince you that those are nothing but mere fallacies and that you just like anyone who has created a video before you can do this. There’s a lot of negative talk around the marketing video, but think about this; if your competition can keep you away from doing, successful videos it’s better for them. The solution is to make it sound like videos are very difficult to do and they are not!

Contrary to what you might have been told, you do not need expensive camera equipment and you do not need expensive editing software to create a video that works. Your video also does not have to consume all of your time nor does it have to be difficult to make. Those are all myths and fallacies that are floating around the internet.

So start right now – get out your webcam, make sure you have a decent bike, and start to create an online marketing video. You can make it short – that’s okay because your viewer’s attention spans are short. A video is super easy for your viewers to digest and ‘get.’ It allows you to create a personal message where your visitors can see who you actually are, get a feel for your personality, recognize that you are genuine, and begin to build trust. Video has the ability to connect with emotions and that means they are much more likely to share your message with the people they know.

It is time to lose your fears, forget what you have read and just go for it. What is it you have been thinking about creating a video on? Start with a topic, create a solid plan, decide what you want to say and how you want to say it, and then go for it! After the first video, you’ll wonder why you didn’t take advantage of this powerful marketing tool earlier. 

Comments

Post a Comment

Popular posts from this blog

CPA Marketing What’s All the Hype

Most of us know about affiliate marketing, which is a type of virtual advertisement used by companies around the world to sell their products to consumers from around the globe. But have you heard of CPA marketing ? CPA marketing stands for Cost per Action marketing . The idea with a CPA marketing plan is to gather helpful information from possible customers and convert these into profitable leads to generate sales now and in the future. This information comes in all different forms such as telephone number, email address, credit card number, etc. Depending on how significant the information, will determine how much marketers in a CPA network are paid. All you need is potential customers who visit your site and submit this crucial information about themselves so that the company you are working for can use it in future affiliate marketing campaigns. Sometimes the pay for a single bit of information can is less than a dollar, while other times it can be as more than $50. The ...
Post a Comment
Read more

How You Can Generate Natural Traffic to Your CPA OffeR

How You Can Generate Natural Traffic to Your CPA Offer If you want to promote your campaign for your CPA offer, you need to make sure that you are able to generate enough traffic to your site(s) using the natural search engines. This means you need to learn how to enlist your site with the many search engines such as Google, Yahoo, or MSN. The higher the rank your site has in the search engines, the more money you are going to be able to generate. So how can you ensure that you have a high page rank? There are actually two basic ways you can do that. #1 On Page Factors What this means is that you need to use keywords that are very direct and intelligent as well as keywords that are highly relevant to any of the offers you provide. This also means that you need to make sure that your HTML tags contain the keywords, along with any of your H1, H2 and/or H3 tags, picture tags, video tags and your URLs should always contain the keywords. #2 Off Page Factors What this means is ...
Post a Comment
Read more

How to Select CPA Offers

How to Select CPA Offers Once you decide it’s time to start making money with CPA Marketing, you need to browse through the many CPA offers. Start by selecting the best 8-10 CPA networks that you would like to become involved in. Doing this makes it more helpful than just trying to choose one niche and spending all kinds of time doing the research, only to discover that there are all kinds of offers available to you. You can waste a great deal of time and energy, and become more frustrated. After you choose 8 to 10 best offers, you need to sit down and start to work your way through the markets available online to learn which are the most popular in demand, and to learn which ones are easiest to make the most money. The trick here is to learn what the hot topics are that are being searched for the most in the search engines and news. Google trends are the best place to begin. Go to http://google.com/trends, to find personality news stories. You will need to watch so you don’t be...
Post a Comment
Read more